EstroHaze recently had the pleasure of chatting with Darby Cox and Sean Geng, co-founders of Savannah, GA based online retailer and head shop, Smoke Cartel. The duo shared great insight on the adventures of entrepreneurship, strategies for growth and sustainability, and being the first head shop to go public.
Of course, we were eager to learn all there is to know about the “why’s” and “how’s” of this company’s success, as they are currently one of the highest-ranked e-commerce sites for smoke-related gear. EstroHaze needed to get the deets!
Check out what we found out:
1: 50 - How Smoke Cartel got started.
6:00 - How Smoke Cartel grew so rapidly as an online retailer.
8:00 - The secret weapon that will keep Smoke Cartel ahead on the competition.
10:00 - The primary goal for the company when Sean and Darby first started. The goal(s) for the company now.
12:45 - On being the first online head shop to be publicly traded, the meaning and benefits of being public, and how they did it!
15:45 - The answer to the question of why more ancillary businesses in the industry haven’t gone public.
17:05 - A realistic timeframe for the process of going public.
18:00 - What it takes to build a team that will take the company to the next level and beyond.
21:45 - Practical advice for entrepreneurs who are interested in entering the cannabis landscape as an ancillary business.
Watch: